February 02 2009

Make More Sales Online with 0800 Freephone Numbers

Tagged Under : , , , ,

An 0800 number is a proven means of encouraging call throughput for any business because there is no cost to the caller.0800 numbers demonstrate just how far you are prepared to go to help your potential customers by saving them money.The free 0800 number facility gives real meaning to your professed committment to customer support.
However, the use of 0800 numbers can also help with online marketing campaigns, so essential to ensuring business survival, let alone prosperity, nowadays.Almost every commentator says that getting online is the only way to grow and prosper as a business, but even if all your marketing budget is going online, it still needs to be disbursed effectively.   Using an 0800 number is a great way to provide data so that you can determine where business is coming from when you’re running a PPC campaign to supplement any SEO activity.
The combination of Google Analaytics and 0800 number data can give you an accurate idea of which channel is performing well, and therefore which channel to give more budget to.  That can be achieved by just changing the telephone number which appears on the site, depending on your route in.  In fact, there’s no reason why you cannot use several different 0800 numbers to cover all the different methods a potential client or buyer finds their way into and accesses your site.
Google Analytics gives good historic information about where your online business is coming from, but making a sale will often still depend on the customer making an inbound phone call.Your site may well be very informative and answer all a customer’s questions, but there will still be users that prefer to talk to a human being before they part with their cash.
Giving out a free 0800 number will increase inbound traffic and allow you to maximse the natural visibility achieved via SEO.Because it’s free, there are no budgetary excuses for applying this level of tracking to your online business.  As well as encouraging response, collation, measurement and fine tuning of multiple marketing campaigns can also be derived from the call data collected from the free 0800 number service.